Research

Over the past 4 years i have read or listened to over 200 books, read many blogs, and listened to 5 to 10 hours of podcasts per week. Most of my research is based around personal finance, entrepreneurship and psychology. Here are a section of the books, blogs and podcasts i recommend.

Books

Podcasts

Blogs

Courses

Top 20 Recommended Books

The Compound Effect: Multiply Your Success One Simple Step at a Time

INo gimmicks. No Hyperbole. No Magic Bullet. The Compound Effect is based on the principle that decisions shape your destiny. Little, everyday decisions will either take you to the life you desire or to disaster by default. Darren Hardy, publisher of Success Magazine , presents The Compound Effect , a distillation of the fundamental principles that have guided the most phenomenal achievements in business, relationships, and beyond. This easy-to-use, step-by-step operating system allows you to multiply your success, chart your progress, and achieve any desire. If you’re serious about living an extraordinary life, use the power of The Compound Effect to create the success you want.

The Simple Path to Wealth: Your road map to financial independence and a rich, free life

“In the dark, bewildering, trap-infested jungle of misinformation and opaque riddles that is the world of investment, JL Collins is the fatherly wizard on the side of the path, offering a simple map, warm words of encouragement and the tools to forge your way through with confidence. You’ll never find a wiser advisor with a bigger heart.” — Malachi Rempen: Filmmaker, cartoonist, author and self-described ruffian

This book grew out of a series of letters to my daughter concerning various things—mostly about money and investing—she was not yet quite ready to hear.

Since money is the single most powerful tool we have for navigating this complex world we’ve created, understanding it is critical.

“But Dad,” she once said, “I know money is important. I just don’t want to spend my life thinking about it.” This was eye-opening. I love this stuff. But most people have better things to do with their precious time. Bridges to build, diseases to cure, treaties to negotiate, mountains to climb, technologies to create, children to teach, businesses to run.

Unfortunately, benign neglect of things financial leaves you open to the charlatans of the financial world. The people who make investing endlessly complex, because if it can be made complex it becomes more profitable for them, more expensive for us, and we are forced into their waiting arms.

Here’s an important truth: Complex investments exist only to profit those who create and sell them. Not only are they more costly to the investor, they are less effective.

The simple approach I created for her and present now to you, is not only easy to understand and implement, it is more powerful than any other.

The E-Myth Revisited

E-Myth \ ‘e-,’mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

Voted #1 business book by Inc. 500 CEOs.

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.

Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

The E-Myth Revisited will help you grow your business in a productive, assured way.

Take Your Shot: How to Grow Your Business, Attract More Clients, and Make More Money

TAKE YOUR SHOT is the story about Russ Hibbert. Russ is a hard worker, dedicated to his wife and children, and building a career as a golf professional. But one day he wakes up and realises his business is going nowhere. A chance meeting with a business coach, David, leads to a dramatic change and an opportunity, for Russ, to design the business that he always wanted.

TAKE YOUR SHOT will teach you:

To change your perceptions of your own business so that you get out of your own way

To set a brave goal, develop a strong desire to overcome obstacles, and the activities required to achieve your goal

How to build desirable products, price those products confidently and demonstrate value to prospects

How to get the business and life you’ve always dreamed of, increased prosperity, and to have fun!

Methods of Persuasion: How to Use Psychology to Influence Human Behavior

Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people’s thoughts. He developed a “mind reading” stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe.

Methods of Persuasion reveals that secret for the first time. You’ll learn how to use those principles to influence people’s thoughts in your own life.

Drawing from academic research in psychology, the entire book culminates a powerful 7-step persuasion process that follows the acronym, METHODS:

Step 1: Mold Their Perception
Step 2: Elicit Congruent Attitudes
Step 3: Trigger Social Pressure
Step 4: Habituate Your Message
Step 5: Optimize Your Message
Step 6: Drive Their Momentum
Step 7: Sustain Their Compliance

This book teaches you the psychology behind each step. You’ll learn how to apply METHODS to your own life so that you can influence people’s thoughts, emotions, and behavior in nearly any situation.

The Ultimate Jim Rohn Library

So, what is it about Jim Rohn that has made him so tremendously effective in teaching others how to become so massively successful? 

The answer is he has a unique way of helping you discover that you are so much more capable and powerful than you have ever imagined. Jim’s own rise from rags to riches has been well documented and his list of students reads like a Who’s Who of top achievers. Those who learn from him can become virtually unstoppable. Jim Rohn recognized that it takes longer for some people to flip on the “success switch” every person has inside them. He knew some people simply have it buried deeper inside. That’s why his scope of personal and professional success material covers such a broad range of penetrating breakthrough concepts. He learned early on that every area of successful living had to be covered so he could help the largest group of people learn to create massive success in their lives. 

We all know people who have built a prosperous life and are enjoying the ongoing perks that go with that life. They have discovered that powerful spark, that switch, that success generator that lies within them…and they have used it to create a prosperous life they enjoy. The Ultimate Jim Rohn Library was created to help you do just that. 

Your mind is remarkable, powerful…even miraculous! 

We are proud and excited to announce a breakthrough body of work from this world-renowned success philosopher, teacher, and motivator. Nightingale-Conant has compiled and distilled his most thought-provoking, income-generating, and fulfillment-producing ideas into 10 remarkable, easy-to-listen-to-and-apply modules. It contains nothing short of his most impactful success-defining ideas and strategies and they can literally reshape your life, no matter how deeply buried your “success switch” is. 

Building a StoryBrand: Clarify Your Message So Customers Will Listen

Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.

Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

Mindset - Updated Edition: Changing The Way You think To Fulfil Your Potential

World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea-the power of our mindset.

Dweck explains why it’s not just our abilities and talent that bring us success-but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn’t foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals-personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area.

Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones

People think when you want to change your life, you need to think big. But world-renowned habits expert James Clear has discovered another way. He knows that real change comes from the compound effect of hundreds of small decisions doing two push-ups a day, waking up five minutes early, or holding a single short phone call.

He calls them atomic habits.

In this ground-breaking book, Clears reveals exactly how these minuscule changes can grow into such life-altering outcomes. He uncovers a handful of simple life hacks (the forgotten art of Habit Stacking, the unexpected power of the Two Minute Rule, or the trick to entering the Goldilocks Zone), and delves into cutting-edge psychology and neuroscience to explain why they matter. Along the way, he tells inspiring stories of Olympic gold medalists, leading CEOs, and distinguished scientists who have used the science of tiny habits to stay productive, motivated, and happy.

Can't Hurt Me: Master Your Mind and Defy the Odds

For David Goggins, childhood was a nightmare — poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world’s top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him “The Fittest (Real) Man in America.”In Can’t Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.

Rich Dad, Poor Dad

Rich Dad Poor Dad is Robert’s story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

In the 20th Anniversary Edition of this classic, Robert offers an update on what we’ve seen over the past 20 years related to money, investing, and the global economy. Sidebars throughout the book will take readers “fast forward” — from 1997 to today — as Robert assesses how the principles taught by his rich dad have stood the test of time.

In many ways, the messages of Rich Dad Poor Dad, messages that were criticized and challenged two decades ago, are more meaningful, relevant and important today than they were 20 years ago.

As always, readers can expect that Robert will be candid, insightful… and continue to rock more than a few boats in his retrospective.

Rich Dad Poor Dad…

• Explodes the myth that you need to earn a high income to become rich
• Challenges the belief that your house is an asset
• Shows parents why they can’t rely on the school system to teach their kids about money
• Defines once and for all an asset and a liability
• Teaches you what to teach your kids about money for their future financial success

Thinking, fast and slow

Why is there more chance we’ll believe something if it’s in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.

Shoe Dog: A Memoir by the Creator of Nike

In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike’s annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today.

But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business. He details the many risks and daunting setbacks that stood between him and his dream – along with his early triumphs. Above all, he recalls how his first band of partners and employees soon became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything. 

A memoir rich with insight, humour and hard-won wisdom, this book is also studded with lessons – about building something from scratch, overcoming adversity, and ultimately leaving your mark on the world.

The Marshmallow Test: Mastering Self-Control

A child is presented with a marshmallow and given a choice: Eat this one now, or wait and enjoy two later. What will she do? And what are the implications for her behaviour later in life?

Walter Mischel’s now iconic ‘marshmallow test,’ one of the most famous experiments in the history of psychology, proved that the ability to delay gratification is critical to living a successful and fulfilling life: self-control not only predicts higher marks in school, better social and cognitive functioning, and a greater sense of self-worth; it also helps us manage stress, pursue goals more effectively, and cope with painful emotions. But is willpower prewired, or can it be taught?

In his groundbreaking new book, Dr. Mischel draws on decades of compelling research and life examples to explore the nature of willpower, identifying the cognitive skills and mental mechanisms that enable it and showing how these can be applied to challenges in everyday life–from weight control to quitting smoking, overcoming heartbreak, making major decisions, and planning for retirement.

With profound implications for the choices we make in parenting, education, public policy and self-care, The Marshmallow Test will change the way we think about who we are and what we can be. And since, as Mischel argues, a life with too much self-control can be as unfulfilling as one with too little, this book will also teach you when it’s time to ring the bell and enjoy that marshmallow.

Total Recall: My Unbelievably True Life Story

In his signature larger-than-life style, Arnold Schwarzenegger’s Total Recall is a revealing self-portrait of his illustrious, controversial, and truly unique life.

The greatest immigrant success story of our time.

His story is unique, and uniquely entertaining, and he tells it brilliantly in these pages.

He was born in a year of famine, in a small Austrian town, the son of an austere police chief. He dreamed of moving to America to become a bodybuilding champion and a movie star.

By the age of twenty-one, he was living in Los Angeles and had been crowned Mr. Universe.

Within five years, he had learned English and become the greatest bodybuilder in the world.

Within ten years, he had earned his college degree and was a millionaire from his business enterprises in real estate, landscaping, and bodybuilding. He was also the winner of a Golden Globe Award for his debut as a dramatic actor in Stay Hungry.

Within twenty years, he was the world’s biggest movie star, the husband of Maria Shriver, and an emerging Republican leader who was part of the Kennedy family.

Thirty-six years after coming to America, the man once known by fellow body-builders as the Austrian Oak was elected governor of California, the seventh largest economy in the world.

He led the state through a budget crisis, natural disasters, and political turmoil, working across party lines for a better environment, election reforms, and bipartisan solutions.

With Maria Shriver, he raised four fantastic children. In the wake of a scandal he brought upon himself, he tried to keep his family together.

Until now, he has never told the full story of his life, in his own voice.

Here is Arnold, with total recall.

Extreme Ownership: How U.S. Navy SEALs Lead and Win

An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life. Now with an excerpt from the authors’ new book, THE DICHOTOMY OF LEADERSHIP. Combat, the most intense and dynamic environment imaginable, teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand on the most violent and dangerous battlefield in Iraq. As leaders of SEAL Team Three’s Task Unit Bruiser, their mission was one many thought impossible: help U.S. forces secure Ramadi, a violent, insurgent-held city deemed “all but lost.” In gripping, firsthand accounts of heroism, tragic loss, and hard-won victories, they learned that leadership–at every level–is the most important factor in whether a team succeeds or fails. Willink and Babin returned home from deployment and instituted SEAL leadership training to pass on their harsh lessons learned in combat to help forge the next generation of SEAL leaders. After leaving the SEAL Teams, they launched a company, Echelon Front, to teach those same leadership principles to leaders in businesses, companies, and organizations across the civilian sector. Since that time, they have trained countless leaders and worked with hundreds of companies in virtually every industry across the U.S. and internationally, teaching them how to develop their own high-performance teams and most effectively lead those teams to dominate their battlefields. Since it’s release in October 2015, Extreme Ownership has revolutionized leadership development and set a new standard for literature on the subject. Required reading for many of the most successful organizations, it has become an integral part of the official leadership training programs for scores of business teams, military units, and first responders. Detailing the mindset and principles that enable SEAL units to accomplish the most difficult combat missions, Extreme Ownership demonstrates how to apply them to any team or organization, in any leadership environment. A compelling narrative with powerful instruction and direct application, Extreme Ownership challenges leaders everywhere to fulfill their ultimate purpose: lead and win.

Zero to One

WHAT VALUABLE COMPANY IS NOBODY BUILDING?

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.

‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’

ELON MUSK, CEO of SpaceX and Tesla

‘This book delivers completely new and refreshing ideas on how to create value in the world.’

MARK ZUCKERBERG, CEO of Facebook

‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’

Deep Work: Rules for Focused Success in a Distracted World

‘Deep work’ is the ability to focus without distraction on a cognitively demanding task. Coined by author and professor Cal Newport on his popular blog Study Hacks, deep work will make you better at what you do, let you achieve more in less time and provide the sense of true fulfilment that comes from the mastery of a skill. In short, deep work is like a superpower in our increasingly competitive economy.

And yet most people, whether knowledge workers in noisy open-plan offices or creatives struggling to sharpen their vision, have lost the ability to go deep – spending their days instead in a frantic blur of email and social media, not even realising there’s a better way.

A mix of cultural criticism and actionable advice, DEEP WORK takes the reader on a journey through memorable stories — from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying a round-trip business class ticket to Tokyo to write a book free from distraction in the air — and surprising suggestions, such as the claim that most serious professionals should quit social media and that you should practice being bored.

Put simply: developing and cultivating a deep work practice is one of the best decisions you can make in an increasingly distracted world and this book will point the way.

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change

The 7 habits have become famous and are integrated into everyday thinking by millions and millions of people. Why? Because they work!

With Sean Covey’s added takeaways on how the habits can be used in our modern age, the wisdom of the 7 habits will be refreshed for a new generation of leaders.

They include:
Habit 1: Be Proactive
Habit 2: Begin with the End in Mind
Habit 3: Put First Things First
Habit 4: Think Win/Win
Habit 5: Seek First to Understand, Then to Be Understood
Habit 6: Synergise
Habit 7: Sharpen the Saw

This beloved classic presents a principle-centered approach for solving both personal and professional problems. With penetrating insights and practical anecdotes, Stephen R. Covey reveals a step-by-step pathway for living with fairness, integrity, honesty, and human dignity – principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates.

Essentialism The Disciplined Pursuit of Less

Have you ever found yourself struggling with information overload?

Have you ever felt both overworked and underutilised?

Do you ever feel busy but not productive?

If you answered yes to any of these, the way out is to become an Essentialist.

In Essentialism, Greg McKeown, CEO of a Leadership and Strategy agency in Silicon Valley who has run courses at Apple, Google and Facebook, shows you how to achieve what he calls the disciplined pursuit of less. Being an Essentialist is about a disciplined way of thinking. It means challenging the core assumption of ‘We can have it all’ and ‘I have to do everything’ and replacing it with the pursuit of ‘the right thing, in the right way, at the right time’.

By applying a more selective criteria for what is essential, the pursuit of less allows us to regain control of our own choices so we can channel our time, energy and effort into making the highest possible contribution toward the goals and activities that matter.

Using the experience and insight of working with the leaders of the most innovative companies and organisations in the world, McKeown shows you how to put Essentialism into practice in your own life, so you too can achieve something great.

Top 20 Recommended Blogs

Mr Money Mustache

The original FIRE blogger

Dave Ramsey

Long established name in the FIRE space

The Mad FIentist
Jim Collins
Early Retirement Now
Banker On FIRE
The Escape Artist
FIRE Lifestyle
Getting Minted
Monevator
The FI Journey
Compound Your Freedom
The FIRE starter
A Way to Less
The Saving Ninja
FI UK Money
FIRE Lifestyle